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Kindly, for you

Finally, mobile that's actually good.

Big-network coverage without the tricks. No annual price rises, no contract, a £0 spend limit on every SIM, and £1 a month to good causes. All included.

See all plans
A man in a yellow beanie hat and green glasses looking at his phone in surprise
£1 a month to good causes
A woman in a yellow corduroy shirt holding a mug and laughing at her phone against a purple studio backdrop

No annual price rises

Your price doesn't go up every April.

30-day rolling

No contract. Stay because you want to.

A proper UK network

99% UK coverage and 5G where available.

Real people

A small UK team by phone or message. No bots.

Find your plan

Tell us how you use your phone. We'll suggest a plan.

Your plan in 10 seconds

What do you use your phone for?

Tap everything that sounds like you
Are you on WiFi most of the day?
We'd suggest
10GB £11.95 a month
Plenty for messages, maps and calls when you're mostly on WiFi.
Get my SIM
A woman messaging from her garden.10GB · £11.95
Mostly on WiFiHome, work, WiFiMessages, maps and calls when you're out. WiFi does the rest.
Change plan any time in the app
Personal plans

Simple plans. Every SIM gives £1 a month.

Unlimited UK calls and texts on every plan. Every price includes VAT, and £1 of it goes to good causes through the Kindly Fund.

How many SIMs for your household?
1
Good causes get £12 a year
Lighter use

10GB

Mostly WiFi

For lighter users, mostly on WiFi, social and messaging.

£11.95 a month

VAT included

£1.20 per GB, the lowest entry point

£1 a month to good causes
  • 10GB of UK data
  • Unlimited UK calls and texts
  • 5G where available, 99% UK coverage
  • Europe Zone included in 45 destinations, using your 10GB
Get my SIM

No annual price rises · 30-day rolling · Keep your number

No limits

Unlimited

Heavy use

For heavy users who never want to watch their data again.

£18.95 a month

VAT included

Unlimited UK data, never watch your usage

£1 a month to good causes
  • Unlimited UK data (fair use 500GB a month)
  • Unlimited UK calls and texts
  • 5G where available, 99% UK coverage
  • Up to 25GB a month in 45 Europe Zone destinations
Get my SIM

No annual price rises · 30-day rolling · Keep your number

Not sure how much data you use? Your phone's settings show last month's mobile data, and you can change plan later.

No annual price rises · 30-day rollingKeep your numbereSIM or physical SIM

Need a top-up?

Add UK data in the app in seconds. Only when you choose.

+2GB£3+10GB£6+£10 creditup to £50

No surprises on your bill

Every SIM has a £0 spend limit, so nothing extra is added unless you choose it.

Your Kindly bill
20GB plan£15.95
Surprise extras£0.00
Total£15.95
£0 spend limit
What's in every SIM

Only the data changes. Everything else is included.

A woman laughing on a phone call.99% UK coverage

Big-network coverage, every day.

  • Unlimited UK calls and textsOn every plan.
  • 5G where availableFaster data, no extra cost.
  • 99% UK coverageOn one of the UK's biggest networks.
  • WiFi callingCalls indoors when signal is weak.
A family of adults laughing together on the sofa.Nobody overspends
One account, one bill
Sarah20GB · £15.95
Full
JamesUnlimited · £18.95
Full
Ellie10GB · £11.95
Personal
Grandad10GB · £11.95
Personal
4 SIMs a month£58.80

£4 a month of that goes to good causes.

For the whole household

Everyone on one account. Nobody overspends.

Put the whole household on one bill, with the right plan for each person.

  • Full or Personal accessPeople with Full access manage plans, billing and Travel Safe. Everyone else sees their own SIM's usage.
  • £0 spend limit on every SIMNo surprise extras on anyone's phone, at home or away.
  • Add or change a SIM any timeEach SIM has its own plan, so everyone gets what they need.
Why it's different

Everything you'd expect. None of the games.

Topic
Many big networks
Prices
Rise every April
No annual price rises
Contract
Locked in for years
30-day rolling
Loyalty
New joiners pay less
One price for everyone
Surprise charges
Easy to run up
£0 spend limit on every SIM
Support
Chatbot maze
Real UK people
Giving back
Nothing
£1 a month to good causes
A man relaxed on a phone call.One price for everyone
The good you do

Your phone bill, quietly doing good.

£1 a month from every personal and business SIM goes into the Kindly Fund, which will back good causes across Britain. Founding members help choose the first ones. It's built into your price, so it costs you nothing extra.

Volunteers packing food parcels at a food bank.Neighbours planting in a community garden.A volunteer chatting at a community lunch club.
£1

a month, from every SIM

Your billThe Kindly FundGood causes

The kind of local causes the Fund will back.

Switching is easy

Sorted in minutes, not an afternoon.

Someone choosing a plan on their phone.
1

Pick your plan

Choose your data, and an eSIM or a SIM in the post.

A man sending a text.
2

Keep your number

Text PAC to 65075 for your free code, then choose your switch day.

A woman pleased her phone is working.
3

No gap in service

Keep using your old SIM until switch day. Keep your phone too, as long as it's unlocked.

Your questions

Good to know.

More in our FAQs.

A friendly Kindly support adviser.Real people. No bots.

Ready when you are

Fair mobile you can feel good about.

Pick a plan in minutes and keep your number.

Friends laughing at a phone.
No annual price rises · 30-day rolling
A man smiling at his phone.