We're opening Kindly 1,000 at a time — so we can look after everyone properly.Why we do that →

The fair mobile network that gives back

Finally, mobile that is actually good!

No annual price rises. No lock-in. And £1 a month from every SIM goes to good causes.

How we give back

99% UK COVERAGE · 5G · EUROPE ROAMING INCLUDED

A man in a yellow beanie hat and green glasses looking at his phone in surpriseNo annual price rises · 30-day rolling

Everything you'd expect. None of the games.

Fair mobile, done properly.

A woman in a yellow corduroy shirt holding a mug and laughing at her phone against a purple studio backdrop

No annual price rises

Your price doesn't go up every April.

99% UK coverage &  5G Ready

Fast 5G and Europe roaming, included on every plan.

30-day rolling,  no lock-in

Change or leave whenever it suits you. Cancel anytime.

£1 a month to good causes

Built into your price — your bill quietly doing a little good.

Pick your Kindly

Whoever you are, there's a Kindly plan.

Same fair network and giving underneath — priced and built for you.

A man in a navy hoodie with a tote bag smiling at his phone against a yellow studio backdropNow live
Personal

Fair mobile you can feel good about.

A phone plan that's on your side — no price hikes, no lock-in, and a little good built in.

  • Plans from £11.95/mo, inc VAT
  • Keep your number, cancel anytime
  • £1 a month to good causes
Two barbers laughing together over a phone in their shopFor teams
Business

Fair, flexible mobile for your team.

VAT invoices, spend limits, and one account to manage every SIM — with no lock-in.

  • No annual price rises, VAT invoices
  • Name each SIM, £0 spend limit on every one
  • £1 a month per SIM to good causes
A charity worker in a purple polo shirt and lanyard smiling at a white desk against a yellow studio backdropCharity pricing
Charity

Kinder mobile that funds your cause.

Charity pricing below our business rate — so more of every pound reaches your work.

  • Charity pricing, £1 below business
  • No annual rises, 30-day rolling
  • Free fundraising with SIMs for Good

The good you do

Every plan does a little good.

£1 a month from every business and personal SIM goes into the Kindly Fund, which will back good causes across Britain. Founding members help choose the first ones. It's built into your price, so it costs you nothing extra.

Switching is easy

Up and running in minutes.

Keep your number, get set up in minutes, and your bill starts doing good from day one.

1

Pick your plan

Choose what fits — business, charity or personal. eSIM or physical SIM, no lock-in.

2

Pop it in and go

Your SIM arrives ready. Keep your number and bring it across whenever suits — book your own port date.

3

Your bill does good

£1 a month goes to good causes automatically — no admin, no extra cost, from day one.

Volunteers in aprons serving hot meals to visitors at a community centre

Where your £1 goes

This is where your £1 goes.

Every SIM puts £1 a month into the Kindly Fund, backing good causes across Britain. No extra cost to you.

No annual price rises

A price that plays fair.

No annual price rises · 30-day rolling

No annual price rises. Kindly is 30-day rolling, so there's no contract to lock you in. If we ever change a price, we'll tell you at least 30 days before, and you can leave without paying any more.

Why it's different

Everything you'd expect. None of the games.

Feature
Many big networks
Annual price rises
Many big networks: Up every April
Kindly: None — the price holds
Loyalty pricing
Many big networks: New joiners pay less
Kindly: One fair price for all
Contract length
Many big networks: Locked in for years
Kindly: 30-day rolling
Support
Many big networks: Chatbot maze
Kindly: Real UK humans
Giving built in
Many big networks: Nothing
Kindly: £1/mo to good causes

Many big networks vs Kindly

How we're growing

Small on purpose.

We open Kindly a thousand SIMs at a time. Not scarcity for its own sake — it's how we keep support human, iron out the wrinkles, and make sure everyone who joins gets looked after properly while we grow. Join this batch and you get real people on the end of the phone, a say in what we build, and first place in the queue for everything new.

Real people, not a call-centre queue

Your feedback shapes what we build next

First in line for everything new.

See personal plans

Questions? We've got you.

The fair questions.

Can't find your answer? Our UK-based team is a message away.

Ready when you are

Ready for kindlier mobile?

Fair prices, no surprises, and a little good with every bill.

Check coverage