Light use
5GB
Mostly WiFi
For lighter users — mostly on WiFi, social and messaging.
£11.95 /month inc VAT
£2.39 per GB — lowest entry point
£1 to good causes
Get my SIMPersonal plans
Fair mobile.
No annual price rises.
30-day rolling, no lock-in, keep your number — and £1 a month to good causes, included in every plan.
Plans
Everyday
20GB
Everyday data
For most people — streaming, maps and scrolling, out and about.
£15.95 /month inc VAT
£0.80 per GB — our most popular
£1 to good causes
Get my SIMFully covered
Unlimited
Heavy use
For heavy users — never watch your data again.
£18.95 /month inc VAT
Just £3 more than 20GB — truly unlimited
£1 to good causes
Get my SIMEvery plan is 30-day rolling — the same fair price for everyone, no matter when you joined.
No lock-in
30-day rolling, cancel whenever.
Cancel anytime
No notice, no exit fees.
Only pay when your SIM is live
Nothing leaves your account until your SIM's switched on.
Every plan includes
No add-ons, no asterisks. It's all in.
Showing 10 of 10 included features
Calls & Coverage
Unlimited UK calls & textsCalls & Coverage
5G speeds & 99% UK coverageRoaming & Travel
EU roaming includedRoaming & Travel
Travel Safe — no bill shock abroadDevice & Number
eSIM & WiFi callingDevice & Number
Keep your numberControl & Billing
Spend caps & usage alertsControl & Billing
No annual price risesControl & Billing
No lock-in, cancel anytimeGiving
£1 a month to the Kindly FundThe good you do
Your phone bill, quietly doing good.
£1 a month from your SIM goes into the Kindly Fund and gets to work backing real causes across Britain — food banks, young people, mental health, community groups. It's included in your price, so it costs you nothing extra. Small on its own… serious together.
- £1 every month, at no extra cost
- Straight into the Kindly Fund
- Backing real causes across the UK
If 1,000 new SIMs join a month, over 5 years…
Small on its own. Serious together.
60,000
SIMs on Kindly
£1.83m
Raised for the Fund
£720k
A year to good causes
Illustrative — the Fund grows with every SIM that joins.
Getting started
Two steps to get going. The rest waits for you.
No long forms, no rush. You're set up in minutes — and the fiddly bits (activating, moving your number) happen later, whenever you're ready.
1
Choose your SIM
Pick your data and order — two minutes, no long forms.
2
Confirm and order
A few details and you're done. £1 a month to good causes, included automatically.
Then, in your own time — your SIM arrives inactive. Activate it whenever you're ready (or it auto-activates after 7 days), and bring your number across when it suits — no gap in service. You don't pay until your SIM is live.
A price that stays put.
No annual price rises. The same price for everyone — new or long-standing. And no lock-in, ever.
Your questions, answered
The money questions.
Prices show inc VAT by default (what you'll actually pay), with the ex-VAT figure available on the toggle. There are no hidden extras.
No annual price rises. If a price ever changes, it changes for everyone — new or long-standing — so there's no loyalty penalty. It's backed in our terms.
Yes — bring your number across for free when you're ready. Your old SIM keeps working until the switch completes, so there's no gap in service.
No lock-in and no minimum term. Everything's 30-day rolling — cancel anytime, no exit fees.
Only when your SIM is live. It arrives inactive — activate it when you're ready, and you're not charged until then.
£1 a month from your SIM goes into the Kindly Fund, which backs good causes across Britain. It's included in your price — it costs you nothing extra. We're registered with the Fundraising Regulator.