Most small businesses don't have a head of sustainability. They don't have a CSR budget line. But more tenders, frameworks and B2B procurement processes ask about social value than ever — and the honest answer for many is 'we try'.
Kindly is the quietest piece of social value you can buy: every active SIM gives £1 a month to good causes, automatically, tracked in your account, ready to drop into an ESG section or a tender response. No campaign to run. No scheme to manage. No extra cost.
Ten team SIMs is £120 a year of contribution. Twenty is £240. Fifty is £600. These aren't enormous numbers, but they are real, recurring, and disclosed — which is what matters for evidence. And they grow with your headcount, not in spite of it.
Pair that with a SIM-only model, no annual price rises, and 30-day rolling, and you've got a procurement choice that saves money and improves your social-value story at the same time. That's the bit we'd like more small businesses to see.
